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Grand Seiko Evolution 9 Collection UFA Hi-Beat Micro-adjust clasp

Grand Seiko’s Evolution 9 Collection is Renewed

The core models of the flagship collection receive a host of technical and aesthetic updates.

Grand Seiko Evolution 9 watch SLGW003

Grand Seiko’s Manual-winding Mechanical Hi-Beat 36000 80 Hours SLGW003 wins “Best of the Best” at the Red Dot Design Award 2025

Grand Seiko Beverly Hills Welcomes Guests to Its Newly Renovated Boutique

Guests gathered to celebrate the reopening of the Grand Seiko Beverly Hills Boutique with an evening of watches, food, and good company.

Grand Seiko Boutique Beverly Hills interior

Grand Seiko Reopens its Beverly Hills Boutique with Updated "Alive in Time" Retail Concept

A new chapter begins—come explore the Grand Seiko Boutique in Beverly Hills.

Grand Seiko Opens its First Boutique in Hawaii in Partnership with Ben Bridge Jeweler

Grand Seiko Opens Atlanta Boutique in Partnership with REEDS Jewelers

Recap | Grand Opening of the Grand Seiko Flagship Boutique on Madison Avenue

A look back at an unforgettable night in the city that never sleeps.

Grand Seiko Flagship Boutique New York interior

Grand Seiko Opens Its Largest Global Flagship Boutique on New York’s Madison Avenue

Grand Seiko establishes its presence with a two-story flagship in the heart of New York City.